Bhubaneswar witnessed the opening of Indulge Bridal Mall, India’s first concept store for all Wedding and Bridal needs. The store is part of the successful Indulge chain. The store is the first of its kind one stop Wedding Destination Store in India envisioned by the founder of Indulge, Ms Sukirti Patnaaik. The store offers a complete wedding solution for Brides and their families. The unique store has a great ambience, with spacious interiors, amazing products and exceptional services. The store offers the best of the Bridal Wears, Jewellery, Accessories, Beauty Products and services such as Photography, Invitation Cards, Wedding Venues, Caterers, Dentist, Aesthetics, Nail Extensions, Content Creators, Designers, etc under one roof. The store is ideally located on Rupali Square, Saheed Nagar on Janpath Road, with easy access and good visibility. The store has generated a lot of interest in Odisha with customers across Odisha visiting the store even before its opening. Indulge Bridal Mall was inaugurated by Bollywood star Aftab Shivdasani on the 10th of Nov 2021, Wednesday. The star studded event was graced by the who’s who of Odisha. The grand launch was followed by a runway show, showcasing Bridal wear, Jewellery, Hair & Makeup. pH, Pure Hair a natural Hair Care and Colour product from Italy was launched exclusively at Indulge. Successful women leaders from various fields were felicitated by the Chief Guest. Speaking on the occasion, Bollywood star Aftab Shivdasani praised Sukirti Patnaaik for taking the bold step of opening India’s first Bridal Mall. He expressed his excitement for being part of a launch and congratulated the team. Mr Arpit Jain, Founder & MD of MAISON D’ AURAINE launched pH brand at Indulge. Beauty and Hair care products have to be socially responsible and environmentally friendly. pH products take care of the customer’s hair needs while not creating any damage or side effects. The unique natural formulations with the focus on treatments have won many hearts across the world. Sukirti Patnaaik said “Weddings are a stressful affair for the Brides, Groom, and their families. Also Odisha has many talented and passionate individuals who are doing amazing work whether it is Photography, Food & Catering, Event Management, Aesthetics, Dentistry, Salon Services, Jewellery, Bridal Wear etc. We have brought them all under the Indulge Bridal Mall store to offer a single stop, hassle-free shopping experience with quality products, service and great choices. We are overwhelmed with the response we have received even before the opening. I would like to thank the people of Odisha for being a pillar of support during our journey.